M-I-C-K-E-Y: DAMIEN HIRST X MARC JACOBS

In collaboration with Damien Hirst and Other Criteria Marc Jacobs launched Hirst’s graphic “Mickey” as a t-shirt. Hirst was invited by Disney to develop a piece inspired by Mickey Mouse. The result, “Mickey,” which recalled Hirst’s iconic spot paintings, was reproduced into a series of poster-size prints sold by the art publisher Other Criteria. In early 2014, Christie’s auctioned “Mickey” for just over $1.5 million, donating a portion of the proceeds to Kids Company, an organization that supports inner-city children in the U.K.

Now, the Mouse is back on a limited edition t-shirt version of “Mickey” to benefit the charity. Sold exclusively at Marc Jacobs and Other Criteria boutiques all sales benefit Kids Company.

Creative Direction, Product Design + Development